Image by CynthiaSmoot for flickr.
Three years ago I pinned my career to social media. I’m a long way off from being a Chris Brogan, Colleen Pence or Nan Palmero. But my daily life is consumed with social media, its uses and best practices.
I forget not everyone is like that, especially since I spend so much time talking to people like Colleen and Nan. (Chris has that restraining order against me.) I encounter so many people through social networks that call themselves gurus, ninjas and rockstars, that I’m sometimes taken aback when someone wants to know how to set up a Twitter account, or wants information on Facebook security settings.
Harrison Kratz offers a great reminder over on Jay Baer’s blog it’s hard to know how people use social media if you spend all your time interacting with people who make social media their careers. It’s good to step back and just see what your friends or family are saying and doing on Facebook, the most ubiquitous social media channel there is. That should give you an excellent sense of where people are in their lives and what their relationship is with social media.
It is a grounding exercise that also provides valuable insight and may help those of us who do our best to make a living through social media.
